Altria's Commitment to the Environment Essay Example | Topics and Well Written Essays - 750 words

Altria's Commitment to the Environment - Essay Example It needs to change purchasers' consideration from the organization for being exclusively a tobacco and liquor organization and show that it has genuine natural concerns so it seeks after activities well disposed to individuals. It would have been pointless if these worries were just piece of an advertising plan and were not executed in all actuality. Individuals, these days, have gotten all the more naturally cognizant so it is to the greatest advantage of an organization to show that it regards the earth and it doesn't challenge the different ecological gatherings. Altria needs to show that it needs to secure individuals' wellbeing and the most ideal approach to show it is by regarding the earth. No, the dedication won't balance the ecological issues with the tobacco organization, at any rate not in the short - run. Every choice of the organization caused open will to affect its different partners. In this way, an advertising effort as this one won't bring the ideal outcomes if the remainder of organization choices and technique show the inverse. Regardless of whether the organization choices are as per the natural issues, still a negative impression of the picture requires a ton of time so as to be changed into a positive one. Altria should be earnest with its clients and in spite of the fact that it actualizes its ecological activities it needs to adjust its technique as an organization and become truly worried for shopper's wellbeing so this requires a key change from the tobacco business and enhance its item portfolio as needs be. Reference List Harrison, J.S., Hitt, M.A. and Ireland, D. (2001). Mergers and acquisitions: A manual for making an incentive for Stakeholders, Oxford University Press. Kimmel, A.J.(2004). Bits of gossip and Rumor Control: A Manager's Guide to Understanding and Combating Rumors. Lawrence Erlbaum Associates. McCall, J.B. and Stone, M.A.(2004). Worldwide Strategic Marketing: An European Perspective.

The New World free essay sample

The possibility of a superb natural heaven a long way from the realized world had existed in the European creative mind some time before 1492. That thought of a far off heaven on earth molded the manner in which Europeans came to consider America after Columbus and his replacements announced their disclosures. For instance, the accompanying mythic grounds may have filled in as motivations for the charming thought of America as a position of euphoria, straightforwardness, wealth, and recovery: a. the Garden of the Hesperides of Greek fantasy b. the Elysian Fields portrayed by the artist Homer c. the Islands of the Blessed, portrayed by Hesiod, Horace, and Pindar d. Atlantis, portrayed by Plato in the Timaeus and the Critias e. the Garden of Eden f. the Fortunate Isles, portrayed in the Voyage of St. Brendan (ninth century) g. the captivated nurseries of Renaissance writing Columbus’s disclosure of America has been portrayed as â€Å"perhaps the most significant occasion recorded in common history. We will compose a custom exposition test on The New World or then again any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page † On the other hand, it has been called attention to that had Columbus not found America, it would before long have been found by some other traveler. Edmundo O’Gorman, in The Invention of America (1961), declared that America was not found yet was developed by Europeans in the sixteenth and following hundreds of years. The opposite thought of America as a position of declined plants, creatures, and people was likewise held by Europeans some time before it was gone ahead by the French naturalist Buffon (1707â€1788) in the early volumes of his Natural History (1749â€1804). Thomas Jefferson made compelling answer in his Notes on the State of Virginia (1785), however remainders of the thought kept on persevering in the European well known psyche. Present day perusers are frequently astonished to learn of Columbus’s ceaseless request, even notwithstanding opposite proof, that he had arrived at the bank of Asia, not another mainland. That mixed up sureness was in huge part brought about by his confidence in broken estimations demonstrating the earth’s boundary to be around 18,000 as opposed to 25,000 miles. The old geographer Eratosthenes determined the outline of the earth with about ideal precision in the third century BCE. Be that as it may, Columbus, as did the best pilots of his time, depended on diagrams dependent on estimations made constantly century-CE space expert Ptolemy (Claudius Ptolemaeus). The estimation of the earth’s boundary introduced in Ptolemy’s Guide to Geography (distributed, in Latin, in 1409) was off by in excess of 25 percent. Had the count been exact, Columbus would have been right in accepting that subsequent to cruising west for 33 days, he had without a doubt arrived at the Orient. Columbus’s composing style is extra and unornamented. Interestingly, the letters (the principal distributed in 1504) of Amerigo Vespucci, announcing his journeys to the New World from 1497 to 1504 (he guaranteed four,historians acknowledge him for two), were loaded up with clear and titillating subtleties depicting the new land and its occupants. Therefore, Vespucci’s reports got more prominent consideration all through Europe than the reports (as particular from the disclosure itself) of Columbus. On account of Vespucci’s prestige and on account of his genuine achievements, the German geographer Martin Waldseemuller, in making his compelling guide of the new landmass (1507), applied the name â€Å"America† to South America. In the end, through famous use, â€Å"America† came to be utilized for the North America too. Vespucci’s journey of 1501â€1502 (under the banner of Portugal) along the shoreline of South America was the primary broadened investigation of the bank of the New World and the first to show plainly that the new grounds were not a piece of Asia but rather another mainland. That revelation is said by Vespucci’s partisans to legitimize naming the new landmass America. By the by, Vespucci has been attacked as a big talker and a blabbermouth. Uncertainty has been thrown on his achievements, in spite of the fact that in late decades they have to a limited extent been checked and demonstrated to be generous. Columbus’s first letter was printed and distributed in quite a while in 1493, and by 1500 it had showed up in almost twenty versions. However his reports didn't motivate the prompt overflowing of composing, individual and open, on the New World that may be normal. For sure, from the most recent many years of the fifteenth century to the starting many years of the seventeenth century, â€Å"four times the same number of books were dedicated to the Turks and Asia as to America, and the extent of books on Asia really expanded in the last decade† of that period (J. H. Elliot, The Old World and the New [1992] 12). At the point when Columbus kicked the bucket in Vallodolid, Spain, in 1506, his passing went unrecorded in the city narrative. His tumble to lack of definition was to some extent brought about by the way that he was tyrannical and fractious, making numerous foes. In addition,â the accounts of his disappointments and his eagerness as a provincial chairman decreased him according to his counterparts, further demoralizing the festival of his name in sonnets, sentiments, shows, and chronicles. Columbus had neglected to deliver the normal flexibly of wealth. He had neglected to furnish his journeys with powerful recorders who could commend his accomplishments, and he had no capacity to successfully praise himself in his composed reports. Nor was he connected with a particular sensational achievementâ€such as the success of the Aztec domain that raised Cortes to the height of an epic legend. In the 6th century BC the Greek mathematician Pythagoras pronounced that the earth is a circle. By the fifteenth century AD that reality was accepted by far most of instructed Europeans. However a longstanding legend holds that Columbus was practically alone in accepting that the earth is a circle and for that conviction endured the disparagement of his scholarly peers. The legend endures today, saved in famous chronicles, stories, and even in mainstream tune verses that announce: â€Å"They all chuckled at Christopher Columbus/When he said the world was round. † In detailing that he was the first to see a light out there, the evening of October 11, preceding the real locating of land on October 12, Columbus seems to guarantee that he was the first to see the Indies. Note likewise Columbus’s sales of help for additional investigation, his contribution, if â€Å"their highnesses will render extremely slight assistance,† to give gold, flavor, cotton, mastic, â€Å"aloe-wood,† and â€Å"slaves, the same number of as they will request to be transported.  The adventurers and winners of the New World in huge measure based their avocations (expressed or suggested) for victory on aâ the social predominance of the champions; b. the physical and mental mediocrity of the vanquished; c. the backwardness of the Americans’ culture and specialized turn of events; d. the commitment and the capacity of the gatecrashers to utilize the land and its assets; e. the obligation to carry Christianity to the pagan. Columbus doesn't utilize every such defense. Note his report that the Indians are â€Å"of an intense insight. † Modern pundits of Columbus attest that his treatment of the Indians demonstrated a negligence for their normal rights. In any case, the famous thought that people have normal rights (substantially less â€Å"unalienable† regular rights) didn't emerge for a few centuries. Columbus claimed the newfound land â€Å"by decree made and with imperial standard spread out. † His demonstration was not a sensational signal intended to wonderment the locals yet a conventional advance (analyze the banner planting by the American space explorers on the moon in 1969) to build up, as per the universal law of the day, that the grounds and their occupants were currently the assets of Spain and subject to Spanish position. Having taken formal and legitimate ownership of the land and its occupants for Spain, Columbus expected that he, as a regal authority, was consequently advocated in catching six Indians and returning them as shows to the Spanish lord and sovereign, similarly as a regal authority could arrange the lives of people in Spain itself. Since he accepted that he had arrived in the Indies, Columbus utilized the word â€Å"Indians† to depict the individuals he saw. As of late the word has been assaulted as mistaken and belittling, despite the fact that Columbus didn't expect it to be so. The substitute â€Å"Native American† has been progressed, and is the most generally favored term. The term â€Å"Siberian American† has been offered in its place as an increasingly exact term, yet it is viewed as insulting by a few and stays disagreeable. Columbus detailed of the Indians, â€Å"With 50 [European] men every one of them could be held in coercion and can be made to do whatever one may wish. † Columbus wasn't right. The endeavor to constrain and subjugate the people of the New World in the long run fizzled. However the charming thought of compelling local occupants to work for their heros since quite a while ago persevered. For example, John Smith reports of North American local occupants that they could be brought â€Å"all in subjection† and abused by â€Å"forty or thirty† Englishmen. Disclosure stories generally report on the specialized backwardness of the individuals of the found grounds. In Columbus’s age the absence of specialized turn of events and the nonappearance of metals, for example, iron and steel were taken as indications of crude inadequacy. In later ages, particularly after the ascent of the possibility of the Noble Savage, an absence of specialized accomplishment was taken as an indication of temperate straightforwardness, of a real existence liberated from the strength of the machine and the mechanical repulsions that go with it. Columbus portrays the specialized numbness of the occupy

Sioux Falls

Sioux Falls Sioux Falls, city (1990 pop. 100,814), seat of Minnehaha co., SE S.Dak., on the Big Sioux River; settled 1856, inc. as a village 1877, as a city 1883. Settlers abandoned the site in 1862 because of Native American raids, but with the establishment (1865) of Fort Dakota it was resettled. Named for the falls on the Big Sioux River (which furnish power), Sioux Falls is the largest city in the state and the commercial, industrial, and shipping center of an extensive agricultural area. It has long been a major livestock market and meat-processing center, but financial services and other industries are now also important. Signs; building materials; computers; hot-air balloons; plastic, paper, and wood products; consumer and electronic goods; sheet metal; machinery; foods; apparel; and transportation equipment are among its manufactures. Sandstone ( Sioux Falls granite ) is quarried nearby. The Univ. of Sioux Falls, Augustana Univ., a Baptist seminary, and the South Dakota School for the Deaf are there. Also in the city are the state penitentiary and the U.S. Geological Survey's EROS Data Center. The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved. See more Encyclopedia articles on: U.S. Political Geography

The Theory Of Sexual Liberation - 1644 Words

Contemporary British society claims to be sexually liberated, in that there is more open attitudes to diverse sexualities and certain sexual acts are no longer seen as taboo/perverse. It is seen that we are now free to choose and explore these sexualities. However monogamous heterosexual relationships are still seen as what is â€Å"normal† in society therefore if British society claims to be sexually liberated why is what is seen as traditional still the most common type of relationship? This theory of sexual liberation is favoured by Giddens (1992) who sees that in sexually liberated Britain relationships now exist solely on whatever rewards that said relationship has to offer. Commitment in these relationships is negotiated which has†¦show more content†¦Hence Giddens (1992) sees this process of sexual liberation as a move from sexual perversion to sexual pluralism. This has resulted in â€Å"plastic sexuality†. (p2) Consequently Giddens perceives a move from the romantic love of the 19th-20th century to â€Å"Confluent love† (p2) which is active and presumes equality. This is reflected in statistics as in 2012 it is estimated that 42% of marriages ended in divorce. (ONS 2013) This suggests a move to a more liberated society as divorce previously had stigma attached to it whereas now it is seen as a common practice. Similarly Beck and Beck-Gernsheim (1995) comprehend that this sexual liberation has brought an emergence of young people seekin g relationships based on emotional commitment rather than traditional relationships based on aspects such as practicality. Therefore it can be seen that sexual behaviour in British society is now based on personal choice rather than being socially prescribed. (Weeks 1995) This liberation can be seen in college students and the trend of constructing collegiate sexuality which is exempt from the rules of adult sexual behaviour. Wilkins and Dalessandro (2013) examined this trend of â€Å"monogamy lite.† Though it was seen that after graduating students were expected to fall into monogamous heterosexual relationships. As a result it can be argued that this sexual liberation is only available for certain periods of the life course and perhaps only for those

College Vs. High School - 885 Words

The transition from high school to college, while pleasurable and exhilarating, can withal be arduous, and daunting. A great milestone in one s life, is a step that a student will either adjust to, and fly or struggle with, and fall. There are many differences in college; certain kindred attributes, by which, one won t feel as if college is a whole alien world. The year a person is to face the kindred attributes and differences, the more prosperous they might be in the long run, because College and high school are different. High School never teaches students how to prepare properly, but the best wisdom and knowledge is learned on your own. High School and College are both scholastic grounds for a student to grow and enrich their lives with cognizance. People who inculcate erudition in students are none other than one s instructors. Both places are plenary of experiences and filled with numerous recollections. An individual graduates from High School and again in College with a degree. The regime runs them. Both play a consequential role in making a person into a amassed individual and a member of a society. High school students ken that there are distinctions between high school and college, but sometimes what they cerebrate is not how it is. High School can be considered as a continuation of elementary and middle school where one learns trigonometry, physics, American history, etc. By law, it is obligatory and to a certain extent, one is coerced to attend HighShow MoreRelatedCollege Vs. High School858 Words   |  4 PagesCollege Vs. High School Some may think that high school and college reading and writing are similar and that it’s just the next level up but it s not, they differentiate in many ways. College reading and writing is more than that, it’s a completely different world when compared to high school. It’s much more advanced and complexed. 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The Personal Data (Privacy) Ordinance and Octopus Card System  Free Essays

The Personal Data (Privacy) Ordinance and Octopus Card System  Ã‚   Lam Ka Chun 3035069794 The University of Hong Kong CCST9029 Cyberspace Crime: Technology and Ethics Dr. K. P. We will write a custom essay sample on The Personal Data (Privacy) Ordinance and Octopus Card System  Ã‚   or any similar topic only for you Order Now Chow Ms. Chan Vivien Pui Shan Abstract This article is about the leakage of data of the Octopus card company. In 2010 , Octopus sold the information of their clients to 6 companies for promotion and made a profit of 44 million Hong Kong dollars over 4. 5 years . In view of the case of Octopus case, this article will go through three part to study it : technical aspect, ethical aspect and legal aspect. It will also suggest feasible suggestions. The dis-honest company led a leakage of personal data: Octopus Card Company Introduction of Octopus card company According to the statistics, 95% of those between the ages of 16 and 65 have an Octopus and Octopus processes over 12 million transactions a day. The card is accepted by more than 100 transportation service providers and 160 retailers, including 7-Eleven, Starbucks, and Park Shop. It can also be used at pay phones, photo booths, and parking garages. This reveals that the octopus is commonly and widely used. Also implied that the leakage of personal data influences a lot of people. Technical Issue In terms of technical Issue, Octopus card is a rechargeable contactless stored value smart card used widely in transportation and retail business. How can it transfer the money without contact? It is because it used the technique of Radio  Frequency  Identification (RFID). We will go into deeper of the RFID. RFID is the use of a wireless non-contact system that uses radio-frequency electromagnetic fields to transfer data from a tag attached to an object, for the purposes of automatic identification and tracking. The Octopus card requires no battery and are powered and read at short ranges via magnetic fields (electromagnetic induction). The tag contains electronically stored information which can be read from up to several meters (yards) away. Unlike a bar code, the tag does not need to be within line of sight of the reader and may be embedded in the tracked object. RFID tags are also used in many industries. An RFID tag attached to an automobile during production can be used to track its progress through the assembly line. Pharmaceuticals can be tracked through warehouses. Livestock and pets may have tags injected, allowing positive identification of the animal. Ethical Issue In terms of the ethical issue, there are a few points we would like to discuss. Firstly it is whether there is too much personal information required in the client agreement. The Octopus Company was questioned about if the personal information required on the client agreement was too much. The complainer claimed that the necessary information required by the scheme is actually just name and Octopus card number. Also, the client agreement was not user-friendly, because the text was too small, almost unreadable and the whole statement is too long and clumsy. But on the other hand, nowadays Hong Kong citizen are easily give out their information without knowing how the information will be used. The awareness of protection their personal data is too weak. It’s always customers’ duty to read the whole statement no matter how not user-friendly it is because it should be themselves to protect their own privacy. Legal Issue The Octopus Card Company has actually sued the Personal Data (Privacy) Ordinance. The company collected excessive personal data for the purpose of customer authentication and it failed to take all reasonably practicable steps to ensure that the applicants were explicitly informed of the classes of persons to whom the data may be transferred. Also, the company shared member’s personal data with third parties for monetary gains without their consent. The provision of data for monetary gain was not expressly stated in the Terms and Condition. This incident has actually highlighted the inadequacies of the present Ordinance as public expectation in data privacy raises, especially those in conjunction with business activities. Therefore, the government has amended the ordinance in 2012 to protect data users’ right. Six data protection principles: Principle 1 – purpose and manner of collection of personal data Principle 2 – accuracy and duration of retention of personal data Principle 3 – use of personal data Principle 4 – security of personal data Principle 5 – information to be generally available Principle 6 – access to personal data DPP1 and DPP3 are violated. Since the octopus company sold the data of their clients, the purpose of collection of personal data is different from what the pubic thought about. Also, there is no direct related to octopus system when the data is used. Therefore, use of personal data is also violated. Suggestion There are four suggestions which can help protecting personal data. First and foremost, due to the little attention to protect their own information of the citizen, the government should educate the citizen to build up the idea of protecting personal data. Second, improvements can be made in the security and privacy systems of companies to ensure low unintended data leakage. Third, government should make the rule stricter and clearer in order not to let the companies escape the law. Forth, set up a department to investigate among the all the companies to check whether there is similar issue happened. In conclusion, it is a fact that once our personal data has been leaked, it is not possible to stop the spreading of the data. It is both, companies, government and citizens’ responsibilities to protect our personal data. Reference Websites: http://healthymethod. blogspot. hk/2011/06/octopus-card-scandal. html http://www. cdeclips. com/en/hongkong/fullstory. html? id=49560 http://www. octopus. com. k/octopus-for-businesses/benefits-for-your-business/en/index. html A video of RFID http://www. explania. com/en/channels/technology/detail/what-is-rfid PDPOhttp://www. legislation. gov. hk/blis_pdf. nsf/6799165D2FEE3FA94825755E0033E532/B4DF8B4125C4214D482575EF000EC5FF/$FILE/CAP_486_e_b5. pdf Newspapers: The Standard, ‘Legco probe alert in Octopus data row’ 2/8/2010 The Standard, ‘Octopus chief tight-lipped as public says time to go’ 4/8/20 10 Articles: Richard MacManus (2 September 2009). â€Å"Hong Kong’s Octopus Card: Utility Outweighs Privacy Concerns†. How to cite The Personal Data (Privacy) Ordinance and Octopus Card System  Ã‚  , Papers

Live Of A Slave Girl Essays - Harriet Ann Jacobs, Harriet, Films

Live Of A Slave Girl Life of a Slave Girl Harriet Jacobs constantly refers to friends that help her through her plight for freedom. Relying on the kindness of others seems to be a trend through out her life. Harriet was always helped out when she was a slave and when she escaped from slavery. When ever she got into troubble someone always came to her rescue. Everyone that came to her rescue was risking themselves when they would aid her. Be it a good old friend from the past, someone who knew her mother or a random stranger in the last expected place, there was always someone to save her. She thankfully accepted every bit of aid that came her way. Countless times Harriet speaks of geting help from someone whom she knew when she was little, be it an old friend or someone who is helping her because they knew her mother. People always wanted to help her, and this makes me wonder what she was like. Not once in her story does Harriet describe herself or do we get to know much about her other then how troubbled she always is. Harriet was someone of a very strong moral character. Her second master Dr. Flint was relentless in his desires to have her as his lover yet she never gave in. In the situation of a slave this was very unusual. There was nothing to stop Dr. Flint from sticking Harriet in jail or whiping her untill she couldnt stand anymore for no other reason then he felt like it. Yet she would not do anything she chose not to. She eventually ran away from him after spending years in his service and spent seven years hiding in an atic that summed up to be a large coffin then serve him and his family any more. She would rather torchure herself then submit to the Flints and do something she felt was wrong. At the age of six Harriet learned to read and write from her first master. Harriet had a very strong belief in god. Her ability to read was a great strength to her because it allowed her to learn the word of god and understand it better. At many points in her life she was unable to attend church for fear of being captured and returned to Dr. Flint. The Bible was the only thing she could turn to for compfort and relief. Everytime someone did anything for Harriet she was eternally gratefull. Be it some food, clothing, kind words or sheltering her from her enimys. One man told her about her children coming to join her on the plantation, and she says to this day she is grateful to that gentleman for the information. Just a few words from one man and she is is forever thankful to him. Every person that had every done anything for her stayed in her heart and kindly remembered. Most people today take everything soo lightly that it shows a lot about her that she might be thankful to someone no matter the case. Through out her plight she made many friends and allys. From people asked to help her to people who noticed she was in troubble and did all they possibly could with out thinking about the reprocussions if their help was found out. Most of her assistence in escaping slavery came from completely unexpected places. Betty, the slave of a wealthy slave trader's wife was one of the people who played a large role in Harriet's escape. They had met before but we are not told to what extent Betty and Harriet knew eachother. Betty's mistress was the one hiding Harriet out of the kindness of her heart yet Betty was the one who did everything to conseal her. She faithfully hid Harriet and took care of her as best she could. At one point Betty states that she would rather see Harriet free then to be free herself. This type of thing amazes me, that someone, not family, who had almost no attachment to someone could so honistly help someone else. Though Betty was the first to give everything to help Harriet, many others helped her get away as well. Peter

Free Essays on Innocence Vs. Experience As Seen Through Two Literary Works

A central theme for the works of many authors is innocence and experience. This is shown in Neil Gaiman’s Neverwhere and James Morrow’s City of Truth where the protagonists give up their innocence for experience. By breaking innocence the protagonists discover places they never knew existed and, thereby, benefit from the experience that they gain. In the novel Neverwhere by Neil Gaiman, the protagonist, Richard Mayhew, lives a dull and routine life. That is until one night while strolling the streets of London he finds a strange girl bleeding and decides to help. From then on he becomes exposed to a world he never knew existed. He discovers the true underworld of London in the shadowy crevices of the sewers, rooftops, and subway trains and those that live in this dreary, enigmatic existence. The innocence of his old life is now broken because of the discovery of this new realm. Through the encounters and experiences he faces he finds love, adventure, and himself in the end. Through this we learn that through experience we may be able to grow as people for the better. James Morrow’s City of Truth is set in a world without lies and falsehoods of any kind. Th people in it have become conditioned to the truth; no matter how brutal it may be. Jack Sperry, the main character, is forced to learn how to lie after his son contracts a rare disease. Jack believes in an experimental theory of healing he comes upon that is based on a placebo-like method where Jack’s son is put in an environment where he does not know he is at all ill and through this he should become better. To execute this theory Jack is faced with the conflict of learning how to lie which is forbidden. In his search to find a way to lie Jack comes upon a rebellious group against the government that have attained the art of lying. With their assistance Jack shed’s his innocence and learns to lie as well and makes it possible to save his son. From this book we ca... Free Essays on Innocence Vs. Experience As Seen Through Two Literary Works Free Essays on Innocence Vs. Experience As Seen Through Two Literary Works A central theme for the works of many authors is innocence and experience. This is shown in Neil Gaiman’s Neverwhere and James Morrow’s City of Truth where the protagonists give up their innocence for experience. By breaking innocence the protagonists discover places they never knew existed and, thereby, benefit from the experience that they gain. In the novel Neverwhere by Neil Gaiman, the protagonist, Richard Mayhew, lives a dull and routine life. That is until one night while strolling the streets of London he finds a strange girl bleeding and decides to help. From then on he becomes exposed to a world he never knew existed. He discovers the true underworld of London in the shadowy crevices of the sewers, rooftops, and subway trains and those that live in this dreary, enigmatic existence. The innocence of his old life is now broken because of the discovery of this new realm. Through the encounters and experiences he faces he finds love, adventure, and himself in the end. Through this we learn that through experience we may be able to grow as people for the better. James Morrow’s City of Truth is set in a world without lies and falsehoods of any kind. Th people in it have become conditioned to the truth; no matter how brutal it may be. Jack Sperry, the main character, is forced to learn how to lie after his son contracts a rare disease. Jack believes in an experimental theory of healing he comes upon that is based on a placebo-like method where Jack’s son is put in an environment where he does not know he is at all ill and through this he should become better. To execute this theory Jack is faced with the conflict of learning how to lie which is forbidden. In his search to find a way to lie Jack comes upon a rebellious group against the government that have attained the art of lying. With their assistance Jack shed’s his innocence and learns to lie as well and makes it possible to save his son. From this book we ca...

Crapulence Doesnt Mean That

Crapulence Doesnt Mean That Crapulence Doesnt Mean That Crapulence Doesnt Mean That By Maeve Maddox A reader called my attention to a sentence in which these words appeared: a cesspool of its own crapulence I turned to my browser and found so many examples of wallowing in their/his/its own crapulence that I conclude that the expression has already become a clichà ©. Apparently a lot of people imagine that crapulence means excrement. Columnist Jonah Goldberg thinks so: Two decades of crapulence by the political class has been prologue to the era of coprophagy that is now upon us. It is crap sandwiches for as far as the eye can see. Actually, crapulence and its related forms crapulent and crapulous, come from a Latin word meaning intoxication. and have to do with drunkenness. crapulence: great intemperance especially in drinking Merriam-Webster crapulence: 1. Sickness or indisposition resulting from excess in drinking or eating; 2. Gross intemperance, esp. in drinking; debauchery. OED crapulous: sick from too much drinking, from L. crapula, from Gk. kraipale hangover, drunken headache, nausea from debauching. The Romans used it for drunkenness itself. English has used it in both senses. Online Etymology Dictionary The vulgarism crap, on the other hand, is used as a noun to mean excrement, and as a verb to mean defecate. Merriam-Webster gives the etymology of crap as: Middle English, from Middle Dutch crap, crappe pork chop, greaves [cracklings], grain in chaff, from crappen to tear or break off The use of crap with excremental associations has been in the language since the 19th century. The Online Etymology Dictionary indicates that crap belongs to a cluster of words generally applied to things cast off or discarded (e.g. weeds growing among corn (1425), residue from renderings (1490s) dregs of beer or ale The OEtyD entry concludes that the word probably comes from the Middle English word crappe, grain that was trodden underfoot in a barn. In case the meaning of coprophagy in the quotation above is not evident from the context, heres the definition from Merriam-Webster: coprophagy: the feeding on or eating of dung or excrement that is normal behavior among many insects, birds, and other animals but in man is a symptom of some forms of insanity Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:Has vs. HadRules for Capitalization in Titles6 Foreign Expressions You Should Know

Accidental Overexposure of Radiotherapy in Costa Rica-Total Body Research Paper

Accidental Overexposure of Radiotherapy in Costa Rica-Total Body Response to Radiation - Research Paper Example In a 1991 report, the capital city, San Jose had about 1.11 million inhabitants. The Costa Rican social security system, which is mandated to provide medical cover, reported 90% coverage for the population. The life expectancy was reported to be at 75.2 years between the years 1990 and 1995. Integral in the treatment of cancer in Costa Rica are three hospitals which also act as referral centres for the different segments of the country. These include the San Juan de Dios Hospital, the Rafael Angel Calderon Guardia Hospital and the Mexico Hospital. Of significance and relevant to the case study is the San Juan de Dios Hospital which has radiotherapy facilities (International Atomic Energy Agency, 1998). During the month of July 1997, the international atomic energy association received an invitation from the government of Costa Rica to aid in assessment of overexposure of radiotherapy. This overexposure had occurred to patients in San Jose Hospital in Costa Rica. The initiating occurrence specifically happened at San Juan de Dios hospital in San Jose on the 22nd of August, 1996. This was after a radioactive carbon source, 60 CO was replaced. When the new source was standardized, an inaccuracy was made in the computation of dose rate. Consequently, this error led to administration of considerable higher radiation doses compare to the prescribed intake in terms of exposure (International Atomic Energy Agency, 1998).... e was no satisfactory explanation as to these large disparities in dose values, an expert was engaged to evaluate the possibilities of such differences. The expert was to assess the physical aspects of quality assurance in radiotherapy. Furthermore, the expert was also to verify degree of application recommended by the technical report series and those of compliance reports. The review was conducted between the 8th and 19th of July, 1996. Her report indicated that there were no records kept on the calibration of beams emitted by radiation machines. Additionally, the assessment showed that there was no information available on the specific equipment used to offer radiotherapy services. With working environment prevailing in tandem with dose determination procedures properly followed, the outcome obtained or the calculation of absorbed dose rate in a computer program was not easily verifiable. The computer program which was developed by the person in charge of dosimeter had errors of c lose to 5% in percentage dose values. Moreover, there was an error of approximately 2 centimeters in the optical distance indicator (Perez & Brady, 1998). Discrepancies of up to 8% within the calculated time found, for the same irradiation conditions, when a calculation method on the basis of percentage depth dose (PDD) and the tissue air ratio (TAR) was used. Initial examination indicated that similar absorbed dose rate value had been employed in both procedures. Consequently, revelation on confusion between the concepts of dose in air and dose in water at the depth of optimal maximization was eminent. Having underpinned and satisfactorily addressed these issues, the expert brought these findings to radiation oncologists at the hospital. These included thermo luminescence dosimeters dose

Principle of Marketing Case Study Example | Topics and Well Written Essays - 2000 words

Principle of Marketing - Case Study Example Coca Cola offers more than 400 hundred brands in over 200 countries.2.The five brands of Coca Cola are as follows- Product life cycle can be explained as the different stages starting from the introduction stage to the decline stage that a specific product goes through. Product life cycle assessment is conducted to find out the current life cycle stage of the product. Life-cycle assessment aims to find out the environmental burdens throughout the whole life-cycle of a product starting from raw material procurement, production, use and finally to disposal.3 Consider the extension of product life cycle and the Jenkins customer growth matrix. Identify and discuss how Coca Cola might have applied these models to help ensure the continued success of Coca Cola products in the market place. Extension of product life cycle and Jenkins customer growth matrix might have been applied by Coca Cola for ensuring the continued success of the Coca Cola products in the market. It is being explained below. Existing customers-existing products: only a very few companies have a 100% share of customers share. Customers buy a product marketed by a variety of marketers. Only true-blue customers always buy the same product marketed by a specific company. ... It is being explained below. Existing customers-existing products: only a very few companies have a 100% share of customers share. Customers buy a product marketed by a variety of marketers. Only true-blue customers always buy the same product marketed by a specific company. Coca Cola could have trued to increase its share of customers' expenditure by increasing its sale among the potential consumers. As Coca Cola has already a wide distribution channel and global presence, by implementing this growth strategy Coca Cola could have expanded its client base. Existing customers-new products: This growth strategy calls for introduction of new products targeted at the existing consumers. A company has to be able to crate value through introduction of new products. Coca Cola could have introduced new products targeted at the existing consumers. A Coca Cola has a vast number of loyal consumers across the globe; Coca Cola could be taken advantage of its position in the existing consumers mind. Considering the image of Coca Cola and its current loyal customer base across the globe, implementation of this strategy could have brought positive results for Coca Cola by strengthening its bottom line. Existing products-new customers: This growth strategy requires expanding the current customer base through increasing market share. Coca Cola could have used this strategy considering its global presence as well as splendid brand equity. Attracting new customers to its wide array of brands could be easier for Coca Cola as its products are viewed as superior than its competitors' products. Furthermore, the existing heavy users could also have been utilized for marketing campaign in the form of WOM (word of moth).

Death of a Salesman :: essays research papers

In â€Å"Death of a salesman,â€Å" Willy Loman’s values are very much skewed. He is focused on ideals that are dedicated to success in a world which has no room for non-achievers. Willy‘s life was built of false dreams and hopes. His main values in life are money and being well liked. These beliefs are expressed throughout the entire story. He says â€Å"Be liked and you will never want.† Willy also complains that Biff ‘†¦has yet to make thirty-five dollars a week!’   Ã‚  Ã‚  Ã‚  Ã‚  The importance of being well-liked, physically attractive, and being a good athlete are the qualities which are often stressed by Willy Loman. He builds his whole life around this idea and teaches it to his children. He is convinced that Happy will become store manager, when Happy is just a loser. Willy constantly tells himself all of the great things that Biff has done, extremely inflating Biff’s image. Willy still refuses to face reality when Biff states that he never worked as a salesman for Oliver. Willy replies, â€Å"But you were practically.† By the time Biff is grown, it is almost too late to realize that good looks and athletic talent does not ensure respect and financial success. Biff knows this and says to his father, â€Å"We’ve been walking in a dream for fifteen years†¦Ã¢â‚¬ ¦.I never got anywhere because you blew me so full of hot air.† Biff realizes that he has been blinded by false values.   Ã‚  Ã‚  Ã‚  Ã‚  Willy’s dream is to become like Dave Singleman. He was so impressed that Singleman was so well-liked, that buyers and salesman from all over came to his funeral. Willy’s need to be admired is so important that he lies about his own reputation and success. To prove to himself that he is well-liked, Willy cheats on his wife.   Ã‚  Ã‚  Ã‚  Ã‚  Moral values are not taught to Loman’s boys. When Biff steals the foot ball, Willy says that the coach would be proud that Biff wanted to practice. Also, when Biff told his father that Bernard gave him answers to his test, Willy had no problem with it.

Education, Teaching and Curriculum Essay

Education has always been an important aspect in the course of personal and societal development as a whole. Every individual has an urge and personal willingness to learn valuable information that varies from either practical knowledge o scientific ones. However, all of these relevant informations are very much needed by every individual to be able to develop their own self and become self-sufficient and productive members of the society. Education has many methodologies from which one individual can attain it in a scientifically formulated pattern. This is actually the main pattern accepted and utilized by all educational institution in their formal learning process and even implemented by those who implement informal ones. Gradual and progressive pattern is the most effective and easiest way used in learning process because it mainly accommodates normal brain development and innate learning abilities of the person. In this learning process, the main methodology commonly used in the per curriculum basis encompassing teaching instructions for learning individuals. Curriculum is literally defined in education as a set of courses regarding different classes or subjects offered in different educational institutions such as a school or a university. Embedded in its process are different specific classes for minor and major aspects that are all conjoined in adherence to the course objective of the entire curriculum. This is actually formulated and expressed in terms of its learning outcomes and for the development of the students taking up the said curriculum. Curriculums in general, whatever its subject or class is, are all created to envelope the learning process of individuals learning their specific course to develop and acquire valuable and relevant skills in that specific field. The main learning approach commonly used in the curriculum teaching is based on a set of instruction, which are all directed to guide the students in the gradually process of learning in the curriculum. Instructions are a basic aspect of the learning process. They are all formulated to guide students in their gradual learning process in their respective fields. In educational curriculum, instructions serve as a form of communicated information that has a command and explanation nature. Thus, instructions are descriptive explanations for how an action, behavior, method, or task is to be begun, completed, conducted, or executed. Because of their significant relevance to the learning process of individuals, instructions are explicitly used in the approach system and learning process in a curriculum. Learning instructions are generally formulated and given to students to guide them in discovering and thus learning the different specific informations and processes that are significant in the execution and completion of their respective subjects that are enveloped in their curriculum. With consideration of the definition and significant or the two main aspects in the learning process, curriculum and instruction have a direct relationship with each other. In the education aspect, curriculums are generally composed of specific set of instructions in specific subjects based on its respective course. Instruction are formulated and applied by the educational institutions to guide and educate explain to their students the knowledge and information in the different subjects encompassed in the gradual learning process of their different curriculums in every courses or fields. Thus, curriculum and instructions go side-by-side in systematically developing and directing the educational system to better address the normal mental development and innate learning process of the students thus encouraging more productive and efficient learning approach for the society. In terms of the higher level of educational set up, the curriculums offered as well as the regulations are diversely changed to apply to the demands required for the learners. Obviously, the requirements of concentration and focus from the students are heightened. However, this does not add the directly instructional as compared to that of the lower levels of learning. Obviously, this is primarily because of the fact that the students in this level are already matured enough to be still instructed on what they are supposed to do. The students are rather expected to place higher concentration and intend to pursue in a better level of focus on the proper learning attitude needed for them to survive this particular stage of learning. The instance of being able to survive the scholastic challenges presented by the higher and more demanding environment of education is a primary achievement among those who are concentrating to attain the best out of their learning in this level of educational state. Most of the time, the students are known to be pressured in this set up, but all these procedures are strongly applied to actually help in the process of making the students see the real implications of their lessons in actual life.

Essay on The Media Should NOT Define our Self-Image

Do we choose to define ourselves? Everyday we turn on the television; we are subjected to advertisements about what we are supposed to be, what we are supposed to wear, and even what we are supposed to drive. Ultimately we choose the vehicles we drive, but the media has a huge influence on us. Three television advertisements reveal the vehicles women and men are believed to drive. The Honda Odyssey is shown in advertisements with a woman driving around kids to their daily functions. The Ford F150 and the Chevy Silverado are shown with men four wheeling through the hills. Advertisements tell us what roles we are â€Å"supposed† to play in society. In reality men and women’s roles in society have greatly changed from the past, but†¦show more content†¦Media shapes the world we live in, through advertisements. Most women are working mothers today. It is a frequent occurrence for a man to help out with daily chores; cooking dinner, cleaning, and watching t he children after school. Yet, many advertisements still depict women taking care of the children, cleaning house and cooking dinner for the family. Many dads are picking their children from school, taking them to sports practice, and picking them up afterwards. The van commercial shows a working mom, but she is still in charge of being the family taxi. The truck commercial shows the dad, taking his stress out on the road. While mom is hauling the kids around dad is out having fun off-roading in the hills. Everyday we are defined by the media. Vehicle companies are not the only ones guilty of shaping society. There are several. American’s are getting larger and still models are getting thinner everyday. Everyone on television has the perfect skin, the perfect hair, and the perfect body, or so it seems to the viewing audience. The aerodynamic shape of the new van represents a woman’s curves and the sleek outside her smooth, delicate skin. On the other hand the truck is portrayed as indestructible, tough, and emotionless; like a man â€Å"should be.† Your vehicle isn’t just a means of transportation, but anShow MoreRelatedEssay about Ideologies, Narrative, Stereotypes and Discourses2263 Words   |  10 Pagescan be simply seen as a merger of society and the individual. (Wysocka, Paulina, 2013). Habitus is both a â€Å"structured structure†Ã¢â‚¬â€the effect of the actions of, and our interactions with, others—and a â€Å"structuring stru cture†Ã¢â‚¬â€it suggests and constrains our future actions (Bourdieu, 1992). In other words, habitus is both the â€Å"embodiment of our social location† (i.e., class, ethnicity, race, sexuality, gender, generation, and nationality) (Noble amp; Watkins, 2003) and â€Å"the structure of social relationsRead MoreEssay about Gendered Media9688 Words   |  39 PagesArticle 7 Gendered Media: The Influence of Media on Views of Gender Julia T. 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